Are you ready for the cutest collaboration of the summer? Well it’s about to happen! Sanrio, the global lifestyle brand best known for beloved Hello Kitty pop icon, has partnered with iconic surf and lifestyle brand O’Neill to create a playful offering of girl’s swimwear and related apparel & accessories sizes 2T – 6, beginning with Summer 2018.
The Summer collection will launch April 11th, followed by a Fall capsule that will makes its debut in mid-May. Inspired by vintage aloha, the O’Neill ♥ Hello Kitty collection includes girl’s swimwear, cover-ups, graphic t-shirts and tank tops and beach accessories, all embellished with adorable Hello Kitty details. Highlights from the initial collection include a one-shoulder maillot with ruffles and an all-over Hello Kitty print, a woven cover-up with pom-pom trim and embroidered cutout design and a tote bag that morphs into a beach towel. The suggested retail prices for the collection range from $18 to $54.
O’Neill ♥ Hello Kitty will be available at Oneill.com, Sanrio.com, select Sanrio stores and independent specialty retailers starting on April 11th. The Summer collection will also be available on Nordstrom.com and at select Nordstrom stores starting in early May.